1. Editorial Backlinks
Editorial backlinks are earned naturally when another website mentions your content because they genuinely find it useful or informative. These links are often included within blog posts, news stories, or guides.
Why they matter:
They’re considered the most trusted backlinks because they’re organic and based on the value of your content.
How to get them:
- Publish original research or case studies
- Create in-depth blog posts or guides
- Share content with journalists or bloggers in your niche
2. Guest Post Backlinks
Guest posting means writing and publishing an article on someone else’s website, usually in exchange for a backlink.
Why they matter:
You can control the anchor text and the context, plus it helps build authority in your niche.
Tips:
- Target websites with real traffic and DR 40+
- Keep content high-quality and relevant
- Avoid spammy or low-quality guest post farms
3. Niche Edit Backlinks (Link Inserts)
These are links that are added to already-published articles on websites. They’re also called "contextual link insertions."
Why they matter:
Since the page is already indexed and ranked, your link gains instant SEO value.
Best practices:
- Make sure the page content is related to your niche
- Use natural, non-promotional anchor text
- Check domain authority and traffic of the site
4. Profile Backlinks
These come from user profiles you create on forums, business directories, or community sites.
Why they matter:
While they carry less weight than editorial links, they help diversify your link profile and can assist in local SEO.
Examples:
- About.me
- Crunchbase
- Behance
- AngelList
5. Resource Page Backlinks
Many websites curate lists of helpful resources and tools for their readers. Getting your site listed there gives you a valuable backlink.
How to find them:
Search Google for:
- “Keyword + useful resources”
- “Keyword + best tools”
- “Keyword + recommended sites”
Then reach out with a polite, personalized email suggesting your content as a helpful resource.
6. Web 2.0 Backlinks
Web 2.0 platforms allow you to create mini-sites or blog posts with backlinks to your main website.
Examples:
- Medium
- Blogger
- WordPress.com
- Tumblr
Note:
These links are best used to diversify your link profile. Don’t rely on them alone for rankings.
7. Forum and Community Backlinks
If you're active on niche-relevant forums or communities, you can include backlinks in your profile or signature, or naturally within answers.
Popular platforms:
- Quora
- Stack Exchange
- Niche-specific forums
Tip:
Add value in your answers. Never spam — or your links will be removed or flagged.
8. Blog Comment Backlinks
Leaving meaningful comments on blog posts (with your website link) can give you no-follow backlinks.
Are they valuable?
Not for direct SEO, since most are no-follow, but they help with visibility, indexing, and relationship building.
Best practice:
Comment only on relevant blogs, and don’t use spammy language or anchor text.
9. Infographic Backlinks
Creating and sharing high-quality infographics can attract backlinks naturally when others use your visuals and link back to you.
Bonus:
Submit your infographics to directories like Visual.ly, Infographic Journal, etc.
10. Press Release Backlinks
If you have something newsworthy (like a new product, feature, or event), publishing a press release on authority sites can give you high-quality backlinks.
Distribution services:
- PRWeb
- EIN Presswire
- BusinessWire
Final Words
Not all backlinks are created equal. In 2025, Google is laser-focused on context, quality, and relevance. To build a strong backlink profile:
- Avoid shady link-building techniques
- Focus on building relationships in your niche
- Invest in content that people genuinely want to share and reference
Backlinks are not just a numbers game anymore — they’re a trust signal. So aim for fewer but high-quality backlinks to see real SEO results.